- Comcast is looking into buying Xumo.
- Reports indicate Comcast wants to seal the deal before the April premiere of Peacock.
- No financial details have been released so far.
The live TV streaming landscape is about to get even more complicated as Comcast is reportedly trying to buy Xumo TV. Xumo is a free ad-supported video streaming platform that’s available on a wide range of devices.
According to a report from the Wall Street Journal, Comcast is looking to purchase Xumo TV ahead of its Peacock launch, which is a streaming service that will feature a ton of NBC content. Since Peacock’s launch is set for April, Comcast may be in a bit of a rush here to seal the deal.
Xumo is a service that pulls streams from a number of sources, including ABC News, NBC News, History, or Wired; in total there are over 190 channels available to stream. Users can enjoy TV online without paying a single cent, although they do have to “suffer” through the ads. The platform works on iOS and Android phones and tablets, Amazon Fire TV, Chromecast, Roku, Smart TVs from LG, Hisense, Sharp, Panasonic, Philips, and more.
The deal isn’t set in stone yet, so we shall see whether or not it goes through. As of now, it’s a waiting game to see if they agree on the terms. It’s also a bit unclear why Comcast is looking to buy Xumo since Peacock has little in common with the free live TV streaming service, and it would be sad to see the service closed, for instance.
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