Twitter Attempts to Take on Fake Accounts With ‘Original Tweeter’ Feature

Written by Nitish Singh
Last updated July 13, 2021

Twitter has been accused heavily of letting fake news and abusive behavior unchecked on the platform. The microblogging website has gone through a number of changes recently to remedy the situation including a redesign of how the ‘Like’ feature works. In an attempt to prevent fake accounts from hijacking threads, Twitter is now testing an Original Tweeter feature that will uniquely mark replies from the original poster.

There have been instances of fake accounts impersonating companies and influential people to pull off scams or mislead others on the platform. Elon Musk was impersonated last year to conduct cryptocurrency scams. While such situations can be avoided by simply reading the usernames carefully, it’s easy to skip the minute changes to account names that these fake accounts have. According to Sara Haider who is the Director of Product Management at Twitter “Twitter’s purpose is to serve the public conversation. As part of this work, we’re exploring adding more context to discussions by highlighting relevant replies – like those from the original Tweeter.”

Twitter Original Tweeter Feature

Image Courtesy of TechCrunch

The new change adds an “original tweeter” tag below the handle of Twitter users whenever they reply to their own threads. The rollout is still ongoing and if you did not see the change yet, simply give it a few days, and it should pop up for your account soon. A number of other changes have been added with the update as well which includes the introduction of algorithmically-sorted replies. The most relevant replies that generate more interaction are now pushed up, and the user interface has been toned down as well with softer colors. The new changes to how tweets are displayed should ideally reduce the number of scams and misinformation campaigns that are seen on the microblogging platform.

What do you think about the new changes coming to Twitter? Let us know in the comments below. Also, to get instant tech updates, follow TechNadu’s Facebook page, and Twitter handle.

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